How Do You Create Buzz For Spiderman 4?

What do you do get people thinking about Spiderman again after the abysmal third instalment of the lucrative franchise? You set up an eBay auction for a meet and greet with the cast, an invitation to the premier, and a chance to be in the movie. Let’s add the cherry on this preemptive viral sundae, it’s for charity. Sony Pictures, you sly dog you; creating buzz before Spiderman 4 is even greenlit, and showing you have heart, how precious. Frankly, they need to do all they can to wipe that taste from my mouth about the dancing emo Peter scene in Spiderman 3, which was probably one of the worst movie-going experiences I have had in the last five years. /Film found a nifty stipulation:

“Slyly, included in the fine print is “If experience cannot be fulfilled, Sony Pictures will provide alternative set visits/premieres based on the provider’s availability”. How pissed would you be if you spent tens of thousands of dollars and they changed the film to the Goosebumps movie? The current high bid (as of this writing) is $5,000 and the auction ends on September 5th.”

How much would you pay?

– Ant


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